Digital designer with a BIG passion for branding, webdesign (UX/UI) & creative code.

Based in Amersfoort, the Netherlands.

Currently employed as a digital designer.
I'm also active as a freelance designer & (WordPress) developer.

Go to projects
I help companies elevate their online impact and empower small businesses to grow big through strategic (re)design and development.
Foto: Lars Ossendrijver - Designer & Developer - Hackathon 2024
Experience
During my 4 years+ experience in the world of creative agencies, I had the pleasure of meeting and collaborating with several talented people. I've gained several skills which I still apply on daily basis to help agencies and their clients achieve the creative results they’re looking for.

Working with various clients with a strong emphasis on digital design.
From creating animations to shaping brand identities and designing websites (UX / UI). In doing so, I prioritize thinking from the customer’s perspective and aligning this with the vision and objectives of our clients.

These clients include:

EuroSafe・Surplus Select・De Barbeque Boer・Wortell・St. vd Brink・Dromenwinkel・Toppex・NatureScanner・Boiler Garant・RouteLogic

Remarkable project: Rebranding OrangeTalent.

Hooked Concept | 2021 – current
Freelance Designer & Developer

In my freelance career I mainly focus on branding, motion-, webdesign and WordPress development projects.

In these projects, I prioritize thinking from the customer’s perspective. It all starts by getting to know each other. In my co-creation process I take what I know of my client and put this in a User Centered approach, which allows me to get the best results for my clients. This way we formulate objectives and come-up with playful creative solutions in line with their vision.

Working with various clients, focussing on brand-, graphic-, motion-, webdesign & WordPress development . These clients include:

Technische Unie・Groupe Atlantic・Van Halteren Technologies・Remia・Echte Bakkers・Remeha・Binnenhuisadviseurs・EK Living・’t Stoepje・WOOON・Serta・GRID Bouwgroep・Fegon waterontharders・Railcare

Remarkable project: Designing a tank simulator UI for Van Halteren Technologies.

Content design for multiple franchises. These franchises include:

HEMA・Jumbo

In-house designer at a start-up. Continue to develop the brand, developing content for the socials and creating landingpages for the website.

One of the campaigns I’ve created was called “Improve your health”, for which I created the “Improve your health” app.

Concept design (brand & campaign design) for various brands. These clients include:

Porsche・Eurofleur・GetJobsDone・Van Slooten・Zwinq・Debuut・Si’Bon・Siggnovation International

Fun fact: As a junior, I created my first television ad.

Graphic Design for various entrepreneurs, including designing of car wraps, exterior & interior signage & logo design.

Crafting captivating digital brand experiences, that bridge the gap between brands and their audience.

I'm always looking for opportunities to help people grow their brands through co-creation and inspiring one another.
Get in touch
Skillset
Interested in the skills I've gathered over the years? I'm always eager to learn and teach about new tools, so I try to keep this list as relevant as possible.

Branding | Professional

Brainstorming | Professional

UX design | Professional

UI design | Professional

Motion design | Professional

Webdevelopment | Professional

Digital Strategy | Professional

Concepting | Professional

Graphic design | Professional

Visual design | Professional

Video editing | Professional

2D & 3D animation | Professional

3D modelling | Professional

Arduino programming | Semi-professional

Augmented Reality | Hobbyist

Tools

Figma | Professional
Webdesign

Brainstorming techniques | Professional
Concepting, co-creation

Adobe package | Professional
Overall design

Adobe Indesign | Professional
Graphic design

Adobe Photoshop | Professional
Concepting, Visual design

Adobe Illustrator | Professional
Concepting, Visual design

Adobe After Effects | Professional
Concepting, Motion design, Animation

Adobe Premiere Pro | Professional
Video Editing, Motion design

Microsoft Office package | Professional
Corporate templates, Graphic design

Microsoft Word | Professional
Corporate templates, Graphic design

Microsoft PowerPoint | Professional
Corporate templates, Graphic design

Microsoft Outlook | Professional
Corporate templates, Graphic design

Microsoft Excel | Professional
Corporate templates, Graphic design

Web technologies | Professional
Webdevelopment

HTML & CSS | Professional
Webdevelopment

Vanilla Javascript | Professional
Webdevelopment

PHP | Semi-professional
Webdevelopment

Codepen.io | Professional
Webdevelopment & creative coding

WordPress | Professional
Webdevelopment

WordPress CMS | Professional
WordPress development

Bricks Builder | Professional
WordPress development

Elementor | Professional
WordPress development

WooCommerce | Professional
E-commerce development

Crocoblocks | Professional
WordPress development

Webflow | Professional
Webdevelopment & creative coding

Framer | Starting Professional
Webdevelopment & creative coding

Shopify (Liquid) | Professional
E-commerce development

HOTJAR | Professional
Conversion Rate Optimalisation

MS Clarity | Professional
Conversion Rate Optimalisation

Blender | Professional
3D Modelling & Animation

Spline | Professional
3D Modelling & Animation

Font Forge | Semi-professional
Font crafting

Lens Studio | Hobbyist
AR development

Godot | On my wishlist
Game development

WebGL | On my wishlist
Webdevelopment

Studies

Communication & Multimedia Design | 2017 – 2021
Hogeschool Utrecht 

SME (MKB) Advisory | 2020 – 2021
Hogeschool Utrecht 

Pre-university education (VWO) | 2012 – 2016
Corderius College Amersfoort

Certification Game design – GameMaker | 2016
GameSkool.nl

Game design – GameMaker | 2015
Vlambeer indiegame studio

Personal interest

Bouldering

Currently I’m on level 4, even though I’m afraid of heights! I like to go climbing at the KEI bouldering hall in Amersfoort.

Side projects

Some of my recent pet projects:

The flag of Achterveld
Helping to develop an official flag the village I was born in. – Fun fact: about 50% of the village got one for free!

Flame of the Summer
Helping to create a children’s book.

Webdevelopment

I’m interested in both webdesign and development. Currently I’m interesting in learning more about WebGL (JS) and it’s interactive features.

Gathering new inspiration

I love keeping up with new trends in design, experimenting & collecting new design resources.

Retro games

Playing & collecting. I’ve started to collect a bunch of Gameboy games! Also I’m a big fan of the PSVita and the Nintendo 3DS XL consoles.

Board games

At home I’ve got a closet filled with boardgames which I regularly play with friends. My top 5 include:

    1. El Dorado
    2. Isle of Skye
    3. Dominion
    4. Munckin
    5. Exploding Kittens

Augmented Reality

Mainly to play around with and for experimentation.

    Go on a walk

    Giving my eyes some rest from the screen time and coming up with fresh ideas!

    Grabbing a beer with friends

    Cheers!